With a strong academic background in marketing and international experience in Berlin, I’ve developed a deep understanding of brand strategy, consumer behavior, and digital communication. My studies at Luiss University in Rome have equipped me to approach marketing with both creativity and analytical thinking.
I’ve worked on diverse academic and personal projects, exploring areas like content creation, customer segmentation, and campaign design. I don’t believe in one-size-fits-all strategies — I focus on building meaningful, data-driven ideas tailored to each brand’s identity. With me, collaboration is key: I bring suggestions, but we shape the direction together.
I explore how brands can express their identity and values through clear, creative messaging.
I study consumer behavior to understand what drives choices and how to segment and reach target audiences.
I combine creativity with data to support marketing decisions, using tools like Excel, surveys, and KPI analysis.
Luiss Guido Carli
I developed a strong foundation in strategy, consumer behavior, and digital innovation, combining data driven decision-making with creative brand management to navigate competitive markets.
Humboldt Universitat zu Berlin
I gained a broader perspective on economic thinking and enhanced my ability to work in an international and multidisciplinary environment. It also strengthened my independence, adaptability, and critical approach to learning.
Luiss Guido Carli
I built a solid foundation in marketing, finance, and business strategy. This experience sharpened my analytical thinking and gave me the tools to understand how companies operate and grow in competitive markets.